Date: May 9, 2025
Senior Vice President Nicky Burridge is in the middle of a whirlwind set of presentations. There is an acute debate amongst specialists in faith-based higher education about how best to communicate the achievements and witness of their programming. Nicky Burridge has just returned from a conference in London, where she gave the keynote address. And next week is heading to the Episcopal Communicators Conference, where she is also leading a workshop..
Communication is a priority. Nicky takes the regular skills that are taught in media and communications courses and applies and modifies those skills for a faith-based setting. The result is a set of values that shape the messaging, namely authenticity, consistency and transparency, which are key to building trust. Trust is not just important in a practical sense (because you want readers to know your news is reliable) but it is important as a value of a faith-based organization.
We are grateful for her profile in this world; and we are grateful that Nicky is working for VTS and GTS.
The Very Rev. Ian S. Markham, Ph.D.
Dean and President of Virginia Theological Seminary and the President of The General Theological Seminary